Product Marketing Manager - Specialty Rental - Deer Park, TX

Passionate people create exceptional things

The Specialty Rental Division’s worldview is to enable our customers, our people and our societies to flourish in an increasingly complex world.  Our vision is to remain the world’s most trusted partner by solving complex industrial challenges with specialized agile solutions.  Those are designed and implemented by passionate people who continually strive for the best new ways.

Here, your ideas are embraced, and you never stop learning.

Interested in being part of our team?

Join us on our journey for a better tomorrow.

Your role

We are looking for a Product Marketing Manager, reporting to the Vice President Marketing.  The role will be a key player to ensure consistent, profitable growth in revenues through fully leveraging all the capabilities of our product portfolio.  You will transform market insights into the right product strategy and show a proactive approach to (new) business models and strategies to lead the way to make our products (even more) successful.

Responsibilities:

• Develop and guide new business model strategy and its integration in existing systems (Full ERP, I-Rent) and assist in the integration of additional business model initiatives in the software
• Define the North American product portfolio strategy that drives sustainable growth and increases the value of our core products for our customers in close collaboration with the global teams
• Pave the way towards the North American launch and adoption of our (new) products which include but not limited to defining go-to-market strategy and requirements like product and price positioning, pricing models, strategic messaging and promoting the portfolio to increase market penetration
• Ensure widespread sales adoption of our product portfolio through strategic training initiatives, creation of sales enablement materials, and the generation of actionable insights using dashboards and reporting
• Monitor our product portfolio and its performance based on core company and product KPI’s.  Lead initiatives that capture customers’ and sales’ feedback that informs us on necessary improvements needed in our product and service offerings
• Act as the bridge between engineering teams and market demands, aligning product development with customer needs and business goals.  Gain a comprehensive understanding of customer needs, market trends and industry changes to feed future product needs and translate business requirements into product specifications
• Foster regular alignment with various departments (operations, sales, marketing, ICT, finance) to drive continuous value creation and guarantee operational readiness and profitability

To succeed, you need

• An academic background in Economics, Marketing or Engineering or equivalent by experience
• 5+ years of experience which will include proven market and customer expertise in successful portfolio management and strategic business development that drive business growth
• Strong analytical skills with the ability to translate market data and competitive insights into actionable business strategies and product specifications
• Understand the implications of various business models for the business, on customers and on the financial results and show proactive approach adapting the portfolio strategy to drive sustainable growth
• Be passionate about thriving the enthusiasm for our product portfolio through the entire organization, especially the sales departments
• Self-assured self-starter who is eager to collaborate closely with cross-functional partners and senior management teams, regionally and across the globe
• Forward thinking with a constant requirement to develop and improve not only the individual but also the department.  A strong focus on continual improvement is required
• An understanding of industry dynamics, customer needs, and market challenges is an advantage
• Strong working knowledge of Office 365 applications, especially Excel, PowerPoint and SharePoint
• Must have a good knowledge of English (spoken and written).  Other languages are a plus

In return, we offer

• We believe and foster a learning culture where global mobility is an important enabler for growth.
• Our learning culture supports you on your journey: benefit from our individual learning opportunities (LinkedInLearning e.g.), our feedback culture, the internal job portal, global project assignments, or face-to-face training sessions.
• You will experience a onboarding program at our North America headquarters
• We support you and your well-being with different programs like team events, and more.
• We offer an excellent compensation package, including a flexible benefits plan and a generous 401(k) retirement plan.
• We offer health insurance, dental insurance, vision insurance
• We offer Paid time off, Life & Disability Insurance
• We offer a salary based on experience.

Job location

As a Product Marketing Manager, you will be based in our corporate office in Deer Park, TX.   This position is hybrid after the first 90 days.

About Us

Atlas Copco Rental North America has offices throughout the US, Canada and Mexico. Headquarters for ACRNA is located in Deer Park, TX, just outside of Houston. Atlas Copco Group is headquartered in Stockholm, Sweden. We are a global team with colleagues in 180 locations in 170 countries.

Even if you don't meet all the points, but are ready for a challenge, click on "Apply" anyway. We love your spirit!

Diverse by nature and inclusive by choice

Bright ideas come from all of us. The more unique perspectives we embrace, the more innovative we are. Together we build a culture where difference is valued and we share a deep sense of purpose and belonging.