DIGITAL MARKETING & PRODUCT SPECIALIST COMPRESSED AIR & GAS GENERATORS

Your role

Key Responsibilities

• Content & Demand: Create content to enhance digital presence and lead generation; maintain accurate product data across channels and databases.
• Internal and external Communications
• Go-to-Market & Launches: lead marketing activities and commercial campaigns. Plan product launches, demand and availability.
• Commercial: Develop catalogs, brochures, and presentations focused on each brand’s value proposition.
• Sales Enablement: Train sales teams and distributors, build sales arguments, and join strategic customer visits to craft value-driven proposals and optimal equipment selection.
• Voice of Customer: Collect market feedback and complaints; translate current and future needs into requirements for product development and improvement.
• Competition: Monitor competitors (positioning, pricing, arguments) and integrate technical-commercial comparisons into effective competitive advantages.
• Participate in internal product reviews and feedback sessions with factory, service & sales teams and distributors.
• Pricing & Profitability: Recommend pricing changes and commercial structures aligned with margin targets and market requirements.

Short Description

What will you do?

As a Digital Marketing & Product Specialist you will:

• Digital strategy to boost visibility of our brands, lead generation and opportunities creation.
• Create value propositions for our portfolio collaborating with young, multidisciplinary teams in an international environment.
• Drive content creation to increase our presence on technical social networks (LinkedIn, YouTube, Instagram) and increase traffic in our websites.
• Successful and impactful Product launches

Your day-to-day

Where, when, how will you work:

Department: Product & Marketing

Location: Pinto (Madrid)

Full-time (8:00–17:30), Summer hours (7:30–14:30). Hybrid model: 1-day remote working (2 days in summer).

Travels: Frequent – Iberia & International

Your skills and experience

• • Engineer (Industrial, Mechanical, Energy…) with innovative mindset, curiosity and eagerness to grow.
  • Experience in industrial product marketing or product management (minimum 3 years).
  • Experience in CRM, digital marketing, demand generation, and content management
  • Strong analytical skills and commercial focus..
  • Excellent communication and training skills; ability to collaborate with sales and marketing teams.
  • Fluency in English and Spanish. Portuguese is a plus.

   

  Nice-to-have:

  • Knowledge of compressors/compressed air and industrial gas generators markets and applications

Your compensation and benefits

What do we offer?

• Young and dynamic work environment.
• Continuous training in digitalization and AI.
• Flexibility and international career development.
• Remuneration: Negotiable based on candidate profile.
• Company benefits: Pension plan, childcare voucher, optional health insurance, meal vouchers

Are you ready to lead the digital transformation of the industrial sector? Send us your CV and tell us your vision!

Your location

Pinto (Madrid) SPAIN

Why it is great to work with us

Your career grows through your skills, your curiosity, and the people you work with. You join a global network where we learn from each other and share knowledge openly. We focus on long‑term development and encourage you to explore new ideas that help us move forward. Innovation is part of how we think and act – we test, improve, and use what we learn to create solutions that matter. You can make a meaningful impact by contributing with your insights and taking ownership of your work, supported by flexible ways of working and leaders who empower you.