Product Sales Engineer- Power & Light

Are you a self-driven and experienced equipment sales professional who thrives on building strong networks and uncovering new opportunities? Do you enjoy prospecting, maintaining, and growing sales across dynamic sectors such as construction, mining, utilities, oil & gas, and other industrial markets? If so, we have an exciting opportunity for you!

Atlas Copco Portable Power & Light is looking for a Product Sales Engineer to help drive our ambitious growth strategy and capture the full market potential in Malaysia and Singapore.

In this role, you will:

• Take ownership of your territory by prospecting and developing new business, while maintaining and expanding relationships with existing customers.
• Collaborate closely with and support key dealer accounts, helping them grow by acquiring new customers and exploring untapped market opportunities.
• Directly engage with end-users in specific applications where our portable generators, tower lights and battery energy storage system provide unique value and solutions.
• Identify, develop, and manage key accounts, ensuring long-term success and customer satisfaction.
• Serve as a technical advisor and trusted partner, understanding customer needs and aligning them with the right product solutions.
• Play a vital role in the growth and expansion strategy of our Power & Light portfolio in the region.

This role is ideal for a highly organized, results-oriented team player who enjoys autonomy, takes full ownership of their work, and is motivated by the potential for leadership and career advancement

Key Areas of Contribution for Success:

• Customer Engagement & Solution Selling:
  Understand customer challenges, build strong relationships, and provide expert product knowledge to effectively present solutions that meet client needs and drive sales performance.
• Sales Plan Execution & Product Promotion:
  Execute the sales development plan by promoting and selling generators, light towers, and energy storage systems. Communicate product features and benefits clearly—even to non-technical stakeholders—to support informed decision-making.
• Technical Consultation & Cross-Functional Collaboration:
  Serve as a technical consultant, translating customer requirements into tailored technical solutions. Develop demonstrations, support trials, and work closely with product management and after-sales teams to ensure customer satisfaction and successful sales delivery.
• Product Support & Application Expertise:
  Act as the go-to technical resource for dealers and end-users, addressing inquiries, offering technical advice, and showcasing product capabilities through hands-on demonstrations and application support.
• Market Intelligence & Strategic Input:
  Monitor market trends and customer feedback, collaborating with internal teams (sales, marketing, service) to contribute to strategy development, sales planning, and continuous improvement initiatives.
• Key Account & Opportunity Management:
  Lead the handling and closure of large-scale opportunities and key customer accounts, ensuring alignment with business goals and customer requirements.
• Dealer Support & Channel Development:
  Provide dedicated support to key dealer accounts, helping them grow their business through technical guidance, training, and strategic alignment.
• Prospecting & Territory Growth:
  Identify and pursue high-potential end-users within the assigned territory, in line with Atlas Copco Power and Light segment focus and market strategy.

Location & Travel Requirements

• Office Location: Selangor, Malaysia
• Travel Expectations:
  • Up to 70% travel is expected within Malaysia and Singapore to support customers, dealers, and key accounts across the assigned territory.
  • Occasional international travel may be required, including visits to manufacturing facilities, participation in regional meetings, and attendance at training sessions

What We Expect for Your Success

To thrive in this role and make a strong impact, we’re looking for someone who meets the following qualifications:

• Proven Industry Experience:
  Minimum of 3 years' experience in promoting and selling construction or industrial equipment. Direct knowledge and hands-on experience with portable generators, light towers, or battery energy storage systems is a strong advantage.
• Market Exposure:
  At least 3 years of experience working with customers across sectors such as construction, mining, utilities, oil & gas, rental, or other industrial segments with similar equipment applications.
• Technical & Digital Fluency:
  Ability to quickly learn and apply relevant IT tools to enhance sales and reporting effectiveness, including:
  • Microsoft Teams – for hosting virtual meetings, conducting online trainings, and maintaining communication.
  • SAP C4C (Customer Relationship Management) – for managing sales activities, tracking leads, converting opportunities, preparing sales quotes, and forecasting.
  • Power BI – to interpret data visualizations, reports, and dashboards for informed market and business analysis.
• Growth Mindset:
  Passionate about continuous learning and exploring new technologies, tools, and ideas. Ability to adapt quickly to new situations and seize emerging opportunities with curiosity and enthusiasm.

Diverse by nature and inclusive by choice
Bright ideas come from all of us. The more unique perspectives we embrace, the more innovative we are. Together we build a culture where difference is valued and we share a deep sense of purpose and belonging.