Communication Intern - Social Media 1

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The Role

• Conducting surveys and stakeholder interviews to assess the current landscape of social media accounts across China entities (e.g., account positioning, content strategy, functionality, and performance)
• Performing a benchmarking analysis of competitors’ social media accounts (content types, engagement, branding, differentiation)
• Consolidating findings into a comprehensive report, including:

• • Key insights
  • Identified gaps and opportunities

• Translating insights into content planning for the Holding-level RedNote account, including at least 1 employer branding campaign
• Supporting the execution, monitoring, and performance tracking of selected campaigns

Communication Intern will be responsible to:

• Conducting surveys and stakeholder interviews to assess the current landscape of social media accounts across China entities (e.g., account positioning, content strategy, functionality, and performance)
• Performing a benchmarking analysis of competitors’ social media accounts (content types, engagement, branding, differentiation)
• Consolidating findings into a comprehensive report, including:

• • Key insights
  • Identified gaps and opportunities

• Translating insights into content planning for the Holding-level RedNote account, including at least 1 employer branding campaign
• Supporting the execution, monitoring, and performance tracking of selected campaigns

What you can expect from us? 

• Hands-on experience in a real-world brand strategy and digital communication project
• Exposure to end-to-end project management: research, analysis, strategy, execution, and reporting
• Development of analytical, storytelling, and stakeholder management skills
• Direct interaction with cross-functional and regional teams
• Ownership of a tangible project outcome that can be showcased in future career opportunities

What we expect of you? 

• Strong communication and interpersonal skills, comfortable conducting interviews
• Fluent in verbal English communication
• Familiar with and passionate about major social media platforms in China (especially RedNote, WeChat, etc.)
• Analytical and structured thinking abilities
• Basic graphic design skills (e.g. Canva, Adobe) are a plus

City

Shanghai

Recruiter

rachel.tang@atlascopco.com

Hiring Manager

Jessie Yao

Last Day to Apply

Oct 2026

Diverse by nature and inclusive by choice
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