Service Marketing Manager

Functional area:  Marketing
Country:  China
City:  shanghai
Company name:  Edwards Technologies Trading (Shanghai)
Date of posting:  Apr 22, 2025

Your future job

 

Our solutions are a key part of most industries - electronics, medical research, renewable energy, food production, infrastructure and many more. Working with us means working with the latest technologies and groundbreaking, sustainable innovations.

Join us on our journey for a better tomorrow.

 

Your Role

1. Service Product Planning & Development

  • Demand Mapping & Strategy
    • Conduct cross-sector client demand research to build a service demand map, identifying monetizable service scenarios (e.g., basic maintenance, predictive services, performance optimization) with validated ROI models. In particular for top 4 clients across four sectors(Coating/Iron/Chemistry/Lithium)
  • Modular Product Architecture
    • Design tiered service product portfolios (e.g., Base Tier: model/warranty-based catalog; Advanced Tier: predictive maintenance+, emergency response) to drive repurchase rates and scalability.
  • Service Pricing Model Innovation
    • Develop ROI drived pricing strategies (e.g., performance-guarantee pricing linked to OEE improvement) and customized TCO calculators to enhance client value perception.

 

2. Service Product Marketing & Commercialization

  • Digital Engagement Platform
    • Build and manage digital platforms (e.g., WeChat mini-programs) integrating real-time monitoring, role-based content segmentation (technical/management/decision-maker), and service delivery automation.
  • Lifecycle Loyalty Program
    • Design lifecycle programs (e.g., annual health checks, priority spare parts allocation, renewal-focused service bundles) to increase contract renewal rates and customer lifetime value.
  • Sales Enablement Tools
  • Create evidence-based sales tools (e.g., TCO workshops, ROI case studies) and conduct training to improve sales team capabilities in articulating service value.

 
To succeed, you will need  

Experience requirements

  • Proven experience in industrial equipment after-sales service product management or B2B marketing, preferably in vacuum pumps machinery.
  • Expertise in designing modular service portfolios (e.g., predictive maintenance, emergency repair) with ROI-driven pricing models.
  • Track record in executing lifecycle-focused marketing campaigns (digital platforms, technical workshops) and sales enablement tools (TCO calculators, ROI cases).
  • Strong analytical skills to map client needs, optimize product-market fit, and measure commercialization impact.
  • Technical fluency to collaborate with engineering/sales teams and articulate service value to industrial clients.

Knowledge

  • Fluent both in written and oral English & Chinese.
  • Proficient in the use of Microsoft Office, including Word, Excel and Power Point.

Educational requirements

Bachelor degree - technically or commercially oriented or equivalent experience.

 


 

In return, we offer you

To build up and lead strong team to provide capable service to customer to achieve customer satisfaction

To facilitate the team to develop and the service business in a profitable way.

City
shanghai


Recruiter
summer.hu@edwardsvacuum.com


Hiring Manager
Jared Zhijie Huang

 

Last Day to Apply

 

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